Graeter's Ice Cream Debuts Limited-Edition Backstretch Bourbon Cherry Flavor for Kentucky Derby Celebration
Graeter's Ice Cream Unveils Limited-Edition Backstretch Bourbon Cherry Flavor
As the Kentucky Derby approaches, Graeter's Ice Cream, a beloved family-owned brand with over 150 years of history, has launched a new, specially crafted limited-edition flavor, Backstretch Bourbon Cherry. This ice cream is designed to embody the excitement and tradition of the Derby, combining the rich flavors of bourbon, succulent black cherries, and crunchy pralines.
A Sweet Collaboration
Graeter's Ice Cream has collaborated with Churchill Downs to create this unique flavor, making it an official ice cream of the Kentucky Derby. Richard Graeter, the CEO of Graeter's, expressed the perfect synergy when the Churchill Downs team visited their Cincinnati factory last year. They enjoyed freshly made ice cream directly from Graeter’s French Pots, leading to the development of this exquisite flavor.
Richard Graeter stated, “The flavor and name were developed by Graeter's with their input, and Churchill Downs approved it on the very first bite. From that moment, we knew we had a winning flavor.” This sentiment reflects the careful craftsmanship and quality that has come to define Graeter's products over the years.
Availability and Celebration Packs
Backstretch Bourbon Cherry is available for nationwide shipping starting April 13, 2026, and can also be purchased by the pint at all Graeter's scoop shops. Additionally, it will find its way into select grocery stores, including Kroger, beginning April 15. To celebrate the Derby weekend, Graeter's is offering several ice cream collection packs:
1. Backstretch Six-Pint Pack - Includes two pints of Backstretch Bourbon Cherry and other Graeter's favorites like Madagascar Vanilla and Salted Caramel.
2. Winner's Circle Six-Pint Pack - Features two pints of Bourbon Ball and an iconic Kern's Derby Pie.
3. Trifecta Chip Wheelies Pack - Offers signature ice cream sandwiches, including the Backstretch flavor.
Win Free Ice Cream for a Year
To enhance the excitement, Graeter's is launching a Backstretch Bourbon Giveaway. From now until 11:59 p.m. ET on Derby Day, fans have the chance to win free ice cream for a whole year by simply entering their details at Graeters.com/Derby. One lucky winner will receive a free six-pint pack every month for a year, while five others will also win similar prizes.
Graeter's at the Kentucky Derby
On May 1-2, 2026, Graeter's Ice Cream Truck will make its debut at the Kentucky Derby, offering guests the opportunity to sample various flavors, including the new Backstretch Bourbon Cherry. The truck will be stationed at the Clubhouse Gate entrance, providing an extravagant ice cream experience for attendees of the Kentucky Oaks and Derby. In addition to the truck, fans can enjoy scoops of both the Black Raspberry Chocolate Chip and Backstretch Bourbon Cherry in several exclusive suites and dining areas throughout the racetrack.
About Graeter's Ice Cream
Founded in 1870, Graeter's Ice Cream has captivated dessert lovers with its premium, handcrafted ice creams that maintain the family’s traditional French Pot process. This fourth-generation family business remains committed to quality while expanding to over 3000 grocery stores nationwide. With a wide array of flavors, Graeter's has become synonymous with indulgence and has successfully blended modern flavors while respecting its rich family heritage.
About Churchill Downs
Churchill Downs is famed as the home of the Kentucky Derby, a prestigious horse racing event that has been held annually since 1875. This event garners massive nationwide attention, drawing in thousands of racing fans and spectators who partake in the celebrations surrounding this monumental occasion. Known for its dramatic racing history and grandeur, Churchill Downs presents an exhilarating atmosphere that aligns perfectly with Graeter's ice cream.
Enjoy this delightful bourbon-infused flavor while celebrating the most exciting two minutes of sports by indulging in Graeter's rich ice cream to honor this famous American tradition!