Shay James Joins Dark Horse CPAs as Principal to Enhance Client Advisory Services

Dark Horse CPAs Welcomes Shay James as Principal

Dark Horse CPAs is excited to announce the addition of Shay James as Principal in their dedicated team of accounting professionals. This newly appointed Principal joins our firm with an impressive background and a strong desire to transform the way business owners perceive and utilize financial information.

As a firm that serves small businesses nationwide, Dark Horse CPAs is committed to providing innovative solutions beyond basic compliance. Shay James embodies this mission with her client-focused advisory mindset, bringing clarity and confidence to entrepreneurs looking to navigate their financial landscapes.

Shay expressed her motivation for joining Dark Horse CPAs, stating, "I joined Dark Horse because they believe business owners deserve accountants who act as true advisors. This team values transparency and works tirelessly to help clients build profitable and sustainable enterprises. Moreover, Dark Horse aims to create meaningful changes within the accounting profession, making my decision to join effortless."

In her role as Principal, Shay will prioritize helping clients turn their financial data into a powerful decision-making tool rather than merely a reporting obligation. She emphasizes that, "Strong accounting is about understanding what the numbers are telling you. With timely, accurate financial information, business owners can make smarter decisions regarding growth, profitability, and their long-term sustainability. In the current environment, financial visibility can differentiate between thriving and merely surviving." Shay likens her role to that of a financial translator and sometimes even a therapist for her clients, fostering their success and ensuring they 'win' in a competitive landscape.

Additionally, Shay aims to demystify tax strategies, an often-overlooked area in financial planning. She shares her insights, asserting, "Taxes are typically the largest expenditure for business owners, yet many fail to recognize this fact. Effective tax planning is a year-round process, not simply a task for filing season. When managed appropriately, it safeguards hard-earned profits and empowers owners with the confidence to reinvest in their future. My goal is to make taxes the least captivating aspect of operating a business while eliminating the stress and unpredictability many owners associate with them."

Chase Birky, CEO and co-founder of Dark Horse CPAs, describes Shay as straightforward and efficient in her communication. "Being able to convey complex ideas in a relatable manner is a hallmark of expertise. Shay exemplifies our core value of relating to clients, enabling them to engage in meaningful conversations about their tax planning and strategy." He notes how crucial it is for clients to feel involved and informed throughout the advisory process.

About Dark Horse CPAs

Dark Horse CPAs is dedicated to providing comprehensive accounting services, along with tax and CFO solutions for small businesses and individuals throughout the United States. The firm was established with a distinct purpose: to save small businesses from inadequate accounting service experiences. They empower these business owners, referred to as 'Dark Horses,' by offering them sophisticated tax strategies and accounting insights that have traditionally been reserved for larger corporations. For more information about their services and philosophy, visit darkhorse.cpa.