Celebrating Excellence: Habanos, S.A. Hosts Exclusive Night at XXV Habano Festival

Exclusive Night at the XXV Habano Festival



Habanos, S.A. embraced the luxurious atmosphere of the XXV Habano Festival with an exclusive event that paid tribute to one of the most esteemed brands in the cigar industry. The historical Hall of Lost Steps, located within the National Capitol in Havana, served as the backdrop for this extravagant evening. Guests, carefully chosen from around the world, gathered to celebrate the prestigious H. Upmann brand and its latest creation, the H. Upmann Magnum 50 Gran Reserva Cosecha 2019.

An Evening of Elegance



This splendid event drew in a select crowd of 600 fortunate attendees who were treated to an elegant dinner and enchanting performances by internationally acclaimed artists. The ambience was carefully curated to reflect the richness of the, not just the evening, but the cultural heritage of the Habano community.

The highlight of the night was the debut of the H. Upmann Magnum 50 Gran Reserva Cosecha 2019, a vitola that measures 50 ring gauge and 160 mm in length. With a minimum aging period of five years, this cigar possesses unique organoleptic qualities that elevate it to a league of its own. Its smoothness, aromatic depth, and delicate balance captivated the most discerning cigar enthusiasts in attendance.

Insights from Leadership



José María López Inchaurbe, Vice President of Development at Habanos, S.A., made a stirring presentation about the ideals behind the H. Upmann brand. He noted that in today's fast-paced world, the true enjoyment of fine cigars often gets overlooked. He stated, “We live in an increasingly dynamic and fast-paced world, where speed prevents us from fully enjoying things. Today, I have the honor of presenting a vitola that challenges this trend, one that embodies the care, affection, and attention to detail that define the Habano culture.”

Inchaurbe’s words resonated deeply with the audience, highlighting the importance of patience and craftsmanship in creating unique experiences worth savoring.

A Special Release



Not only does the H. Upmann Magnum 50 Gran Reserva Cosecha 2019 embody exquisite taste, but it also features an innovative additional band equipped with NFC technology, ensuring authenticity and security. Limited to a production run of just 5,000 numbered boxes, this vitola is available in an elegant special box containing 15 Habanos, as well as in a refined gift set of three.

The Mid-Week Event Night offered attendees a remarkable opportunity to acquire these exclusive boxes before they were made available to the wider market.

Culinary and Artistic Delights



As guests savored the distinctive flavors of the new vitola, they indulged in a meticulously designed multi-course meal, expertly paired with an exceptional selection of wines and premium spirits. Everything was tailored to enhance their enjoyment of the H. Upmann cigars.

The night was further enlivened by live performances from international artists including Annys Batita, Liana Milanés, and the Cuban Television Ballet, who together added a vibrant cultural layer to the festivities.

An Unforgettable Tribute



The XXV Habano Festival couldn’t have been represented more beautifully than through this event, which truly celebrated the spirit of H. Upmann and the remarkable tradition surrounding Habanos. An occasion to remember, it was a fusion of culture, craftsmanship, and community appreciation that left a lasting impression on everyone present.

For those interested in the finer things in life, the night at the Habano Festival was not just an event; it was a serene escape into the world of luxury and sophistication—one that reaffirmed the essence of Habanos, a symbol of excellence in cigar craftsmanship.

Topics Consumer Products & Retail)

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