COOD's Solution to Marketing Challenges
In an era where small and medium enterprises (SMEs) are grappling with hiring difficulties and rising promotional costs, the demand for effective video marketing on social media platforms has surged. Recognizing this trend, COOD Inc., headquartered in Tokyo, has stepped up its game by expanding its in-house video production and operational support programs aimed at empowering SMEs.
Addressing the Key Challenges
According to recent findings, many SMEs face three major hurdles:
1.
Lack of Skilled Personnel: Many businesses cannot find personnel who can plan and execute their video marketing strategies.
2.
High Outsourcing Costs: Regularly outsourcing video production can become financially burdensome.
3.
Limited Effectiveness of Videos: Companies often find that just creating a video without a robust strategy does not yield the desired results.
In response, COOD is offering a hybrid support approach designed to tackle these issues head-on. The company's new program not only prioritizes cost-effective video production but also helps companies develop the capabilities to manage their own social media operations in the future, reducing the need for outsourcing.
Affordable Video Production Plans
COOD's video production plans start from a competitive price of 50,000 yen (tax included), which covers everything from planning and structuring to shooting and editing. The focus is on creating vertical short videos optimized for popular platforms like TikTok and Instagram.
Moreover, COOD emphasizes the importance of effective video structure: they design videos not just to entertain but to achieve specific business goals, whether that’s generating inquiries or boosting sales. The company assists in setting clear objectives and the creative process to ensure the videos are impactful.
Supporting In-House Social Media Management
Part of COOD's mission is also to eliminate the reliance on external agencies. Their “de-outsource” program includes training on how to formulate effective posting strategies, validate the results, target specific audiences, and create internal training materials for video production, all designed to prepare SMEs for long-term success.
Expanding Accessibility to Different Business Types
COOD is committed not merely to producing viral content but to transforming social media into a strategic asset for business growth. The company's vision extends to local businesses, B2B sectors, and industries facing challenges in recruitment, thereby paving the way for a comprehensive in-house video marketing model implemented nationwide.
Conclusion
As COOD continues to innovate within the video marketing space, it aims to equip more companies with the tools necessary to thrive in the competitive digital landscape. This initiative is a significant step towards making professional-grade video marketing accessible and manageable for smaller enterprises, ensuring they can effectively communicate their brand messages and reach their target audiences efficiently.
For more information, you can visit COOD's official website at
COOD Official Site.