Wine Shop Sommelier Launches Exciting New Year's Sale with Special Promotions

Celebrate the New Year with Wine Shop Sommelier's Special Sale!

As we welcome 2026, Wine Shop Sommelier is excited to announce its highly anticipated "Vibrant 2026! New Year's Sale". This special event kicks off on December 26, 2025, at 12:00 PM and continues until January 13, 2026, at 11:59 AM. Customers can enjoy exclusive offerings via the official website and major online platforms like Rakuten and Yahoo Shopping.

Exciting Promotions Await!

The New Year brings a wealth of special opportunities for both novice wine enthusiasts and seasoned connoisseurs. The sale is designed to inspire joy in wine selection and create unforgettable moments as customers pop open their favorite bottles. With a range of enticing offers, Wine Shop Sommelier seeks to provide an enjoyable shopping experience.

Featured Offerings:

1. Sommelier V.I.P. Lucky Bags: Available exclusively from December 26 to December 31. This special bag includes critically acclaimed wines like Opus One and Cristal, selected by expert sommeliers for those looking to elevate their wine experience during the holidays.

2. Limited-Time Sale on New Year's Day: On January 1, 2026, from midnight to 1 AM, the shop will host a one-hour flash sale featuring select premium wines such as Champagne and the esteemed Barolo for only 2,026 yen each (excluding tax). This is a perfect way to kick off the New Year with a toast!

3. Seven Lucky Gods Themed Lucky Bags: Running from January 1 to January 13, these popular bags include award-winning wines and are perfect for both gifting and personal enjoyment. They are designed to resonate with the spirit of the New Year and make wine selection easy for everyone.

4. DRC Lucky Bag with Romanee-Conti: For one lucky shopper, the chance to acquire a DRC lucky bag with wines exclusively from the renowned Domaine de la Romanée-Conti will be available. This dream bag caters to high-end wine lovers seeking an extraordinary experience.

5. Fortune-Filled Wine Treasure Box: For wine lovers looking for a truly exceptional deal, this year's treasure box includes 88 bottles at an incredible price with a total value surpassing 220,000 yen, now offered at a significant discount.

Wine Shop Sommelier is dedicated to sharing the joy of wine selection while elevating the New Year’s celebrations with these unique experiences. This special sale provides an excellent opportunity for gifting or treating oneself to exquisite wines, making it suitable for both beginners and aficionados alike.

In addition, the Wine Shop Sommelier's official Instagram offers tips and insights on enjoying wine daily, under the theme of "Creating Happiness with Wine." Follow along for helpful advice regardless of your wine knowledge level.

About Wine Shop Sommelier

Founded in 2009, Wine Shop Sommelier is a subsidiary of Sommelier Co., Ltd, located in the heart of Roppongi, Tokyo. Committed to providing a comprehensive one-stop service from producer to consumer, the shop offers over 2,000 high-quality wines sourced directly from more than 100 producers across 16 countries. With staff members all holding sommelier qualifications, the shop embodies the ethos of “A Happy Life with Wine.”

For more information:

Visit the official site: Wine Shop Sommelier

And don’t miss out on the excitement of the New Year Sale to explore an impressive range of wines that promise to delight every palate!