Torchy's Tacos Celebrates 20 Years with Taco Two-Step and Exciting Surprises

Celebrating 20 Years of Flavor: Torchy's Tacos' Big Birthday Bash



As Torchy's Tacos commemorates its 20th anniversary, they are rolling out a celebration filled with gratitude for their devoted `Taco Junkies`. The beloved taco chain has introduced an exciting new promotion called the `Taco Two-Step`, which takes taco dining to the next level.

What’s the Taco Two-Step?


Available for a limited time, the Taco Two-Step allows guests to enjoy two of Torchy's signature tacos from their fan-favorite lineup, accompanied by chips, salsa, and a refreshing fountain drink—all starting at just $9.95! It's a remarkable way to celebrate their anniversary while giving fans not only what they love but also tremendous value.

Paul Macaluso, the CEO of Torchy's Tacos, discussed the significance of this deal, highlighting the brand's history of bigness in personality and flavors. With all the ingredients made on-site, their commitment to quality shines through. “Every Taco Two-Step is crafted with scratch-made salsas, house-pressed tortillas, and fresh components,” he noted.

Taco Options Galore


Under the Taco Two-Step deal, some options include the `Trailer Park`, filled with fried chicken, green chilies, and topped with poblanos and mix cheese; the `Green Chile Pork`, featuring pork carnitas with a kick; the delectable `Chicken Fajita` with marinated chicken, and for vegetarian lovers, the `Avocado`, made with fried or fresh avocados and refried pinto beans.

More Surprises to Come


But the festivities don’t stop there! Beginning August 1, Torchy's is set to unveil the `Muay Thai Taco`. This innovative offering showcases crispy fried shrimp coated in panang curry, contrasting beautifully with cool cabbage slaw, flavorful fajita peppers, and a hint of lime to elevate your taste experience throughout the month.

Moreover, to mark this momentous occasion, Torchy's will release a special `Torchy’s Monopoly` game. This unique game will feature properties and menu items inspired by the brand, offering fans a fun way to engage with their favorite taco franchise. Selected members of Torchy’s Rewards will receive this limited-edition game as a gift, while supply lasts.

The Journey So Far


Since its inception in 2006 in Austin, Texas, starting from a single food trailer, Torchy's Tacos has blossomed into over 115 locations nationwide. The brand has consistently stood out with its focus on inventive food while maintaining a devil-may-care attitude. Torchy's mantra? Serve ‘Damn Good’ tacos that celebrate bold creativity and vibrant flavors.

Mike Rypka, the founder of Torchy's, reminisced about the early days in which every element of the business was fueled by passion. He expressed gratitude to the loyal Taco Junkies who played an essential role in transforming the humble taco trailer into a beloved national brand. “Twenty years ago, we didn’t have it perfectly figured out, but we had the desire to redefine tacos. I couldn’t be prouder of what we’ve achieved together,” Rypka shared.

As Torchy's Tacos enters its third decade, the brand's commitment to freshness, creativity, and customer satisfaction remains strong. They continue to invite everyone to gather, enjoy, and experience flavor like never before. With the arrival of the Taco Two-Step and all the upcoming surprises, it’s clear that this anniversary celebration promises to be an unforgettable one for taco aficionados everywhere.

Topics Consumer Products & Retail)

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