#Japan #Tokyo #English Learning #MOTERU #Shinhodō

An Insight into the 'MOTERU' Brand: Connecting Globally

In an era where global interaction is more vital than ever, the company Shinhodō, headquartered in Minato-ku, Tokyo, is breaking new ground with its innovative English conversation brand, 'MOTERU'. Founded with the mission of providing the best human experience through education, 'MOTERU' integrates language, culture, and self-expression, aiming to tackle challenges faced by various sectors including tourism, entertainment, fashion, and local governance.

A New Phase in Collaboration

Shinhodō has decided to launch 'MOTERU' in a new phase, which emphasizes extensive collaborations with businesses, organizations, and brands. With the core idea of 'Attractive on a Global Scale', 'MOTERU' proposes to be a connection point for resolving issues such as low product sales, lack of younger applicants, or ineffective communication with inbound visitors.

As a brand, 'MOTERU' goes beyond just language learning; it infuses romantic motivation into English education, fostering skills that align with being desired, communicated, and valued by others. This unique concept is positioned as a necessary social infrastructure that can be applied across all sectors—government, business, communities, and brands alike.

Enhancing Global Connectivity

The key to 'MOTERU' lies in its innovative system, where Japanese individuals who aspire to be globally attractive engage in ten-minute missions with charismatic personalities from overseas. During these sessions, participants share local experiences and thoughts, enhancing their English language proficiency and communication skills through the context of building relationships.

In essence, 'MOTERU' allows participants to hone their abilities by expressing their ideas and interests, making it easier to understand different perspectives. This creates an educational brand aimed at strengthening connections and communicating effectively—an essential strategy for all organizations.

The Importance of Being Seen

The value of being attractive ('モテる' in Japanese) transcends mere marketing techniques. No matter how stunning a tourist destination may be, if it cannot be shared effectively, it will not be chosen. Similarly, high-quality products won’t sell unless they resonate emotionally with potential buyers.

The 'MOTERU' approach emphasizes not only the need for effective communication but also the emotional aspects of branding. The skills learned through this innovative service address fundamental human desires: to be recognized and to be loved.

Examples of 'MOTERU' Collaborations

To illustrate the potential of 'MOTERU', here are a few examples of proposed collaborations:
1. For the Tourism and Inbound Industry:
- Collaborations like 'Attractive Global Bar Restaurant' or 'Attractive Global Japanese Confectionery'. Businesses can utilize vacant spaces and off-peak hours in restaurants to engage in the tourism sector.

2. For Apparel, Beauty, and Brand Industries:
- Examples include 'Attractive Global Perfume Store' or 'Attractive Global Made-in-Japan Tops'. Fashion and beauty products trending in Japan could be promoted worldwide through online 'MOTERU' sessions.

3. For Local Governments and Community Organizations:
- Initiatives such as 'Attractive Global Hidden Gems' or 'Attractive Global Pottery'. Programs that promote local specialties and craftsmen to a global audience through online interactions and training future global-ready community personnel.

Through 'MOTERU', diverse industries can elevate their inherent appeal by utilizing three key aspects: a romantic branding perspective, linguistic connectivity, and a localized infrastructure that conveys contemporary value on a global scale.

Call for Collaboration Partners

Shinhodō is currently seeking partnerships across various sectors, including:

• - Japanese companies looking to expand internationally.
• - Establishments with contact with inbound tourists.
• - Organizations wishing to provide a new language experience for young people and men.
• - Educational institutions and community organizations ready to update their content.

We invite all industries to join us in designing unique experiences that emerge from the concept of 'Attractive on a Global Scale x Your Value'.

Company Overview

• - Company Name: Shinhodō Co., Ltd.
• - CEO: Shintaro Ogura
• - Location: 2-14-14 Takanawa, Minato-ku, Tokyo
• - Official Website: moteru-ai.com
• - Media: moteru-media.com
• - Contact: info@moteru-world.com / 03-3445-6046

For those interested, we can provide proposals, case studies, content brochures, and more. Please feel free to reach out if your organization wants to partner with us in this innovative approach.

We are also open for media inquiries, interview requests, and public speaking engagements.