Japan's First AI Search Optimization Tool 'AEO Hub' Beta Launches on July 22, 2023

Japan’s First AI Search Optimization Tool: AEO Hub

On July 22, 2023, Fairtech Inc., headquartered in Chiyoda Ward, Tokyo, announced the beta launch of its innovative AI search optimization tool, 'AEO Hub'. This tool, which stands for Answer Engine Optimization and AI Optimization, allows businesses to continuously measure how generative AI models like ChatGPT, Gemini, Claude, and Perplexity present their company alongside competitors. Unlike traditional search result tracking, AEO Hub can integrate with GA4 and Salesforce, offering unprecedented insight into web traffic influenced by AI interactions.

Addressing a Critical Challenge

The increasing reliance on AI for information has transformed how customers discover businesses. Users no longer comb through Google search results but instead ask AI models directly for recommendations, leading to a select few companies being presented for comparison. Web marketers often find themselves at a loss when their company does not appear in AI recommendations, facing pressure from supervisors and clients without clear metrics for improvement. Many businesses struggle to secure budgets for necessary changes due to the inability to demonstrate how these optimization efforts impact revenue.

AEO Hub: Bridging the Gap

The AEO Hub tool presents a straightforward solution. By simply entering a company name and website URL, users can access automatic prompts related to industry benchmarks, competitors, and potential measurement questions. The insights generated—tracking the brand visibility and performance metrics against competitors—provide a clear picture of how a company is perceived in the AI landscape.

Key Features of AEO Hub

1. Visibility Monitoring: The tool tracks key performance indicators such as brand display rates and Share of Voice (SOV), allowing users to see how discussions of their brand compare to rival companies across different AI engines.
2. Analysis of AI Responses: AEO Hub identifies the sources cited by AI in support of its recommendations. This feature helps businesses understand which content and platforms to prioritize.
3. Sales Insight: Integration with GA4 allows for tracking inflows from AI interactions, while Salesforce integration connects leads to actual sales figures, calculating the ROI of AEO strategies.
4. Data Accumulation: The tool logs AI responses and their sources, enabling businesses to track changes over time and refine their content strategy accordingly.

To get started with AEO Hub, businesses can sign up as co-creating partners for a free beta trial, limited to five companies. Participants must be integrated with GA4 or Salesforce. Support from Fairtech’s team will be provided during the setup process at no cost.

Join Us at DX Expo

Participants can also visit Fairtech’s booth at the Digital Transformation Expo at Makuhari Messe from July 22 to July 24, 2026, where they can apply for the beta trial.

Frequently Asked Questions

- Which AIs does AEO Hub support? AEO Hub measures interactions across multiple AIs, including ChatGPT, Gemini, Claude, and Perplexity, with plans to expand.
- How to start? Users need only input their company name and URL; AEO Hub does the rest, automatically suggesting prompts.
- Is GA4 or Salesforce integration required? While not mandatory for basic features, integration is essential for full-effect measurement.

Future Plans

The launch of AEO Hub represents just the beginning for Fairtech. The company aims to build the largest database of industry-specific data points in Japan, enabling future iterations of AI marketing tools and Account-Based Marketing (ABM) solutions.