Join the Exciting 8th Kids Ambassador Audition by ABC-MART!

ABC-MART's Exciting Kids Ambassador Audition

Get ready for a thrilling opportunity! ABC-MART is excited to announce the upcoming 8th Kids Ambassador Audition starting from June 1, 2025. This fantastic event welcomes children and siblings to participate, aiming to select talented young ambassadors who will represent ABC-MART and showcase its stylish kids’ footwear.

What You Need to Know

Since its inception in 2021, the Kids Ambassador Audition has become a beloved event. It has successfully produced a multitude of enthusiastic young ambassadors, who not only express their unique styles but also promote the charm of ABC-MART’s diverse range of kids' shoes.

Chosen ambassadors will receive a year's worth of kids' shoes as a support (limited to promotional items) and may participate as models in various shoots. This is a golden opportunity for kids to shine in front of the camera and gain exposure to the fashion industry.

How to Enter

To apply for the audition, participants must:
1. Follow the official Instagram accounts: @abc_mart_japan and @abcmart_kids.
2. Post a photo showcasing themselves wearing ABC-MART kids' shoes, ensuring the picture meets the audition’s conditions.
3. Utilize the official tags and hashtags in the post:
- Official Tags: `@abcmart_kids` and `@abc_mart_japan`
- Hashtags: `#abcキッズオーディション2025秋冬` and `#abcmart`
4. Include the child's gender, height, and shoe size in the post.

Make sure your account is public so the judges can view your entry! The application period runs until July 31, 2025.

Special Categories

There are various categories to apply for, including:

- Girls Category (Shoe size: 17-25 cm)
- Boys Category (Shoe size: 17-25 cm)
- Siblings Category (Shoe size: 12-25 cm)
- Parent-Child Category (Child’s shoe size: 12-25 cm)
- Baby Category (Shoe size: 12-16 cm)
- Dance Category (Shoe size: 14-25 cm)

Exciting Activations by Ambassadors

The current kids’ ambassadors are showcasing stylish brands such as adidas, NIKE, New Balance, and PUMA. They are featured as visual models for these brands, actively sharing their experiences and promoting the wonderful qualities of kids' footwear through their daily outfits and lifestyles.

Announcement of Results

Winners will be notified through a direct message from `@abc_mart_japan` on Instagram. Selected ambassadors will have the opportunity to participate in photoshoots, potentially leading to the creation of promotional materials for ABC-MART. Please note that transportation costs will need to be covered by the selected participants.

Visit Our Special Site

For more details regarding the audition, including all rules and regulations, please check our Special Site: ABC-MART Kids Ambassador Audition.

About ABC-MART

Founded in 1985, ABC-MART has transformed into a leading footwear and apparel retailer. The company operates over 1,081 stores in Japan and has expanded internationally with stores in South Korea, Taiwan, the USA, and Vietnam. ABC-MART aims to provide quality footwear at prices accessible to everyone.