Hisense Introduces TriChroma Laser TV L9Q, Redefining Home Cinema Experience

Hisense Redefines Home Cinema with TriChroma Laser TV L9Q



Hisense, a prominent player in the realm of consumer electronics and home appliances, has unveiled its latest innovation: the TriChroma Laser TV L9Q. This state-of-the-art device sets a new benchmark for home entertainment by delivering exceptional brightness, immersive sound, and a space-saving design, catering to the evolving needs of modern consumers.

The L9Q boasts an impressive brightness of 5000 ANSI lumens paired with a contrast ratio of 50001, ensuring astonishingly vivid imagery that stands out even in well-lit environments. With its advanced three-laser technology, users can expect images bursting with cinematic quality, showcasing deep blacks and sharp details that elevate their viewing experience.

What makes the L9Q truly versatile is its adaptability to various lifestyles, supporting projection sizes ranging from 80” to 200”. This flexibility allows users to transform any space into a private cinema experience. To enhance this, Hisense offers an Ambient Light Rejection (ALR) screen available in sizes 100”, 110”, 120”, 139”, and 150”, ensuring crystal-clear visuals under any lighting conditions.

In terms of cinematic quality, the L9Q is IMAX Enhanced certified and supports Dolby Vision, providing remastered content that delivers the utmost clarity and grandeur. Whether viewers are enjoying the latest blockbuster or streaming a series, they can anticipate an experience that rivals a cinema setting.

The audio capabilities of the L9Q are equally impressive, featuring a special edition in collaboration with Opéra de Paris and Devialet. Its 6.2.2-channel speaker system with Dolby Atmos technology creates a rich, multidimensional soundscape that fills the entire room, making it perfect for both films and music.

Designed with convenience in mind, the Ultra Short Throw design allows for large-scale projections from mere centimeters away, eliminating the need for complex setups and spacious rooms. Beyond its technical specifications, the L9Q's aesthetic is a work of art, inspired by the circular light structures of the Royal Opera House and the acoustic chambers of Roman theaters. This design philosophy, encapsulated in the motto “Timeless Art Meets Dynamic Technology,” not only won the Red Dot Award in 2024 but also the iF Design Award in 2025, enhancing the home cinema experience both functionally and visually.

According to Omdia’s data for Q1 2025, Hisense has secured a dominant position in the global market for Laser TVs, claiming 69.6% of the volume share for six consecutive years. The L9Q stands as Hisense’s most advanced laser model to date, exemplifying the company's vision to help users savor every moment—transforming ordinary occasions, such as family movie nights, solo concerts, and thrilling sports events into unforgettable memories.

The L9Q is set to launch in key markets worldwide in the third quarter, including the United States, Canada, and Germany. Specific launch dates, pricing, and availability will be announced soon, so stay tuned for updates.

About Hisense


Founded in 1969, Hisense has established itself as a dominant global leader in household appliances and consumer electronics, with a presence in over 160 countries. The company specializes in providing high-quality multimedia products, household appliances, and smart IT solutions. According to Omdia, Hisense is the global leader in the segment of TVs measuring 100 inches or more from 2023 to Q1 2025. As the official partner for the FIFA Club World Cup 2025™, Hisense is committed to global sports partnerships to engage with audiences worldwide.

Topics Consumer Technology)

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