Exciting Launch of 'Pizza No Dorei' by Komugino in Japan
In an adventurous move, the popular Japanese bakery 'Komugino' is set to debut its new pizza venture, 'Pizza No Dorei', on May 1, 2026. This restaurant is determined to sell 5,000 pizzas in just 100 days in the small town of Taiki, Hokkaido, which has a population of approximately 5,100 people. If they fall short of this ambitious target, 'Pizza No Dorei' will shut down immediately.
Having previously sold an impressive total of 6 million curry buns, the flagship product of 'Komugino', challenges await this new culinary venture. The bakery intends to replicate the elements that led to their success: quality, innovation, and local ingredient sourcing. The foundational goal of 'Pizza No Dorei' is to carve out a beloved new menu item that can match the immense popularity of their signature 'Zakku Zaku Curry Bun'.
Leading this initiative is Takafumi Horie, a significant figure in Japan's online entrepreneurial space, well-known for his contribution to local revitalization projects. The unique aspect of 'Pizza No Dorei' lies in its commitment to delivering freshly baked pizzas on the spot, using a flaky pastry crust that has undergone a two-step baking process. This will create a delightful texture while maintaining the satisfying experience characteristic of traditional pizzas, without being overly heavy.
Customers can expect four exquisite varieties of pizzas, each approximately 13 centimeters in diameter, making them perfect for solo indulgence or pairing with beverages. The recipe showcases a blend of flavorful ingredients sourced from the surrounding Taiki region. Highlights include the 'NY Margherita' topped with oregano and garlic-infused tomato sauce, 'Pulled Pork BBQ', which is rich in flavor, 'Handa Farm Quattro' utilizing local Handa Farm cheese varieties, and 'Tokachi Mushroom Cream' that epitomizes seasonal freshness.
To celebrate this grand opening, 'Pizza No Dorei' will also run a special promotional campaign throughout May 2026. Customers purchasing one or more pizzas will receive a complimentary homemade lemonade, encouraging more people to experience this exciting new dining option.
The odds are set high as 'Komugino' strives to carve out a beloved niche in the pizza market. The gamble of selling 5,000 pizzas in 100 days not only represents a bold venture but also a testament to the innovative spirit of local entrepreneurship in Japan. Will they succeed, or will 'Pizza No Dorei' have to close its doors just as swiftly as it opened? Only time will tell as the clock ticks down to launch day on May 1, 2026.
As 'Pizza No Dorei' prepares to greet customers from its location in Taiki, the excitement and anticipation in the air are palpable. Stated simply, this is not just a new pizza shop; it’s a significant chapter in the story of 'Komugino'—a striking combination of local flair, culinary expertise, and the spirit of determination.
Opening Details:
Having previously sold an impressive total of 6 million curry buns, the flagship product of 'Komugino', challenges await this new culinary venture. The bakery intends to replicate the elements that led to their success: quality, innovation, and local ingredient sourcing. The foundational goal of 'Pizza No Dorei' is to carve out a beloved new menu item that can match the immense popularity of their signature 'Zakku Zaku Curry Bun'.
Leading this initiative is Takafumi Horie, a significant figure in Japan's online entrepreneurial space, well-known for his contribution to local revitalization projects. The unique aspect of 'Pizza No Dorei' lies in its commitment to delivering freshly baked pizzas on the spot, using a flaky pastry crust that has undergone a two-step baking process. This will create a delightful texture while maintaining the satisfying experience characteristic of traditional pizzas, without being overly heavy.
Customers can expect four exquisite varieties of pizzas, each approximately 13 centimeters in diameter, making them perfect for solo indulgence or pairing with beverages. The recipe showcases a blend of flavorful ingredients sourced from the surrounding Taiki region. Highlights include the 'NY Margherita' topped with oregano and garlic-infused tomato sauce, 'Pulled Pork BBQ', which is rich in flavor, 'Handa Farm Quattro' utilizing local Handa Farm cheese varieties, and 'Tokachi Mushroom Cream' that epitomizes seasonal freshness.
To celebrate this grand opening, 'Pizza No Dorei' will also run a special promotional campaign throughout May 2026. Customers purchasing one or more pizzas will receive a complimentary homemade lemonade, encouraging more people to experience this exciting new dining option.
The odds are set high as 'Komugino' strives to carve out a beloved niche in the pizza market. The gamble of selling 5,000 pizzas in 100 days not only represents a bold venture but also a testament to the innovative spirit of local entrepreneurship in Japan. Will they succeed, or will 'Pizza No Dorei' have to close its doors just as swiftly as it opened? Only time will tell as the clock ticks down to launch day on May 1, 2026.
As 'Pizza No Dorei' prepares to greet customers from its location in Taiki, the excitement and anticipation in the air are palpable. Stated simply, this is not just a new pizza shop; it’s a significant chapter in the story of 'Komugino'—a striking combination of local flair, culinary expertise, and the spirit of determination.
Opening Details:
- - Name: Pizza No Dorei
- - Opening Period: May 1, 2026 - August 8, 2026
- - Location: 26 Nishihon-dori, Taiki, Hokkaido
- - Hours: 10:00 AM - 9:00 PM (Closed on Tuesdays)
- - Contact: 050-1754-2512
- - Instagram: Link
- - TikTok: Link
Topics Consumer Products & Retail）
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