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A New Venture in Gaming: viviON's Indie Game Publishing

In 2026, the Tokyo-based company viviON is set to make significant strides into the gaming domain. Under the leadership of President Kosaku Akashi, the company plans to dedicate this year to expanding its game-related operations. The first major initiative in this journey is the launch of its very own indie game publishing label, viviON Lab. This venture aims to assist indie developers in reaching broader audiences while navigating the increasingly complex landscape of game development and distribution.

Why Focus on Gaming Now?

The gaming market has witnessed extensive growth both domestically and internationally, with indie games increasingly gaining the potential to reach users worldwide. However, despite the proliferation of new releases, many outstanding games struggle to get noticed, often buried under the sheer volume of content. There is a growing challenge where even the most creative works fail to convey their compelling narratives and the passion of their creators to potential players.

Today’s market complexities require developers not only to create great games but also to ensure their projects are discoverable, understood, and chosen by players. Elements such as marketing, public relations, multilingual support, international distribution, cross-platform adaptations, customer support, and community management have increased in importance, making it essential for creators to engage with these areas alongside their artistic endeavors.

With the market on the rise, it’s now more crucial than ever for projects to be designed in ways that allow their unique features to stand out. This aligns with viviON's long-standing purpose of creating a society where users and creators can thrive happily and enjoyably.

Putting Experience to Work

viviON brings a wealth of experience to the table. With approximately 30 years in the content distribution platform service, it has successfully facilitated the distribution of over 53,000 game titles through its download platform, DLsite (as of April 2026). The company has continuously improved its framework for delivering content to international users, focusing on language diversity, overseas expansion, and user support.

What sets viviON apart is not just its ability to provide a platform for games but its comprehensive approach that combines distribution experience, multilingual sales know-how, a vast user base, and solid marketing and support systems. This allows them to create a streamlined process facilitating user discovery and appreciation of games until a purchase or gameplay occurs. Through this new publishing initiative, viviON reaffirms its commitment to bridging the gap between creators and users in the gaming community.

Introducing viviON Lab: Indie Game Publishing

In 2026, viviON Lab emerges as the focal point of the company’s attempts to delve deeper into the gaming sector. Among its initial offerings, the label will be publishing two highly anticipated titles: _The Daughter of the Bright Moon_ by Egg Hatcher and _7 Days To Think About It_ by silver978. These games are set to debut on Steam and other gaming distribution platforms.

Planned for 2026 release, _The Daughter of the Bright Moon_ allows players to immerse themselves as a character known as the **