VIO Med Spa Makes Bold Entry into New York City Market with Queens Opening

VIO Med Spa Expands to New York City

VIO Med Spa, a renowned franchise known for its physician-led aesthetic and wellness services, has recently made a significant move by entering the competitive New York City market. The company has signed its first franchise agreement that will see a new location open in Queens. The prospect of a VIO Med Spa in this vibrant borough is not just an expansion; it represents a strategic entry into one of the most dynamic communities in the U.S.

A New Chapter in Queens

Dr. Arjun Mehta, a triple board-certified dermatologist, will oversee this new location as its medical director and co-owner. With his vast experience in aesthetic and wellness treatments, Dr. Mehta's involvement is a testament to VIO Med Spa's commitment to providing high-quality care. Alongside him, partner Amin Ashraf will contribute to the management of operations as they explore potential venues across Queens to establish their practice.

Ryan Rao, the Chief Development Officer at VIO Med Spa, expressed his excitement about the signing, emphasizing that Queens is a logical starting point for the brand's New York ventures. He believes that Dr. Mehta and Amin's combined expertise will help establish VIO as a trusted destination for wellness and aesthetic care.

Rapid Growth in the Franchise

This move is indicative of VIO Med Spa's accelerating growth trajectory, having welcomed over 18 new franchisees in 2026 alone. The brand has plans that extend beyond New York City with new contracts to launch locations in Richmond and Atlanta as well as in Prosper, Texas, following the acquisition of VIO sites by former Meta executive Joseph Luchenta. With existing operations spanning 65 locations across 20 states, VIO Med Spa is solidifying its position as a leader in the medical spa industry.

Dr. Mehta’s Expertise

Dr. Mehta's qualifications and background are impressive. He brings specialized knowledge in dermatology with focus areas including skin cancer diagnosis and treatment. His journey began during medical training in Europe, where an encounter with a patient suffering from undiagnosed leukemia directed his focus towards dermatology. After completing his residency at the University of Southern California and additional training at the University of Calgary, Dr. Mehta practiced in Vancouver before transitioning to Northwell Health in New York in 2025.

In his new medical director role, Dr. Mehta plans on using his expertise to shape the guest experience at VIO Med Spa. Acknowledging the value of brand recognition in the aesthetic market, he chose to partner with VIO due to its established model and community presence. He stated that being part of a trusted name offers advantages that independent practices often lack.

The VIO Med Spa Model

VIO Med Spa operates using a comprehensive model of medical oversight and clinical protocols that ensure safety, consistency, and quality results. Their service offerings encompass a broad range of medical-grade treatments including injectables, facials, and skin rejuvenation procedures. In particular, the brand has served diverse clientele including those with skin of color, furthering its commitment to inclusive care.

In 2026, VIO was recognized as the top med spa franchise in Entrepreneur Magazine's Franchise 500® for the third consecutive year. Their impressive financials indicate a strong performance, with an average unit volume (AUV) of $1.3 million across operational locations in 2025. Such metrics illustrate the brand’s appeal to both seasoned professionals and newcomers eager to enter the aesthetic space.

Future Endeavors

With its commitment to safe, evidence-based treatments, VIO Med Spa is seeking individuals from hospitality, fitness, healthcare, and service industries to partner with them as they continue to expand. As they embark into Queens, the expectation is that the community will embrace their high-quality aesthetic and wellness services, further enriching the local healthcare landscape.

Learn More

For those interested in the franchising opportunity or wanting to learn more about VIO Med Spa and its services, you can visit their official franchise website. VIO Med Spa not only aims to enhance the beauty experience but also aspires to foster community health and wellness across the nation.