Cetera Welcomes Centric Advisors, Enhancing Financial Services with New Leadership

Cetera Welcomes Centric Advisors



Cetera Financial Group recently announced the addition of Centric Advisors, a Texas-based wealth management firm led by co-founders Zac Majors and Oscar R. Mondragon. With approximately $160 million in assets under management (AUM), this partnership brings substantial expertise and resources to Cetera's array of services for independent financial advisors.

Centric Advisors was established in 2016 with the objective of providing personalized investment strategies and comprehensive wealth management services. Majors and Mondragon connected while working together at a previous firm, where they honed their skills and built a strong friendship. This camaraderie laid the foundation for their own practice, which began in a modest 90-square-foot office. Over the years, they have transformed their operation into a flourishing enterprise, currently housed in an impressive 9,000-square-foot facility in Cypress, Texas.

Majors expressed, "Oscar and I have dedicated a decade to crafting this firm from the ground up. Through our journey, we have gathered insights on effective leadership and innovative practices that could facilitate growth. Seeking external support became essential for us to unlock our full potential, and Cetera's comprehensive services offered exactly that. What stood out was their commitment to enabling us to preserve our distinct identity while growing."

Following their 10th anniversary celebration in May 2026, Centric Advisors is in a strategic phase of growth and is aiming to attract experienced advisors from the Houston region. The aim is to maintain the firm's foundational ethos of client-first service while providing new associates with mentorship, resources, and support to thrive in the competitive financial arena.

In this new partnership, Centric Advisors aims to leverage Cetera's proprietary GrowthLine, which offers tools and support designed to enhance client reach and service capabilities. The firm has primarily relied on referrals and existing relationships for client acquisition, hence the prospect of new growth channels through this collaboration is particularly exciting for Majors and Mondragon.

LeAnn Rummel, President and CEO of Cetera Investment Services, reflected on this new chapter, stating, "Zac and Oscar have established a practice grounded in trust and personalized financial advice over the last decade. Their commitment to developing future advisor talent while nurturing a client-focused culture is commendable. We are thrilled to have Centric Advisors join our community, and we look forward to providing them with the necessary resources, technology, and growth opportunities to expand their success."

Cetera stands as a leading financial advisor platform, known for empowering independent advisors with customized support and flexible affiliation models. Their unique environment accommodates approximately 12,000 financial professionals, promoting growth and scalability aligned with each advisor's individual goals.

As of June 30, 2026, Cetera and its affiliated firms manage around $688 billion in assets under administration and $330 billion in assets under management. They're recognized for their outstanding customer satisfaction, boasting a 4.7 out of 5 satisfaction score based on feedback from over 50,000 advisors, and more than 45,000 five-star ratings.

This strategic merger between Cetera and Centric Advisors is a promising development, reflecting a strong trend towards collaboration in the financial services industry, with both companies focusing on client relationships and customized advisory services. As they embark on this journey together, the future looks bright for both firms and the clients they serve.

Topics Financial Services & Investing)

【About Using Articles】

You can freely use the title and article content by linking to the page where the article is posted.
※ Images cannot be used.

【About Links】

Links are free to use.