Target Collaborates with Dr. Squatch to Launch Limited-Edition Kris K. Soap for the Holidays
Target and Dr. Squatch Unveil the Holiday Magic of Kris K.
As the holiday season approaches, Target Corporation is set to delight customers with a playful and festive product: the "Not Santa" soap featuring none other than Kris K., the beloved character who captured millions of hearts during last year’s holiday campaign. Set to launch on December 7, this collaboration with Dr. Squatch brings together humor, holiday spirit, and natural ingredients, making it a must-have for this festive season.
The Origin of Kris K.
Kris K. became a viral sensation on TikTok last year, amassing over 70 million mentions of #TargetSanta. His charm and humor transformed shopping into a delightful experience, drawing attention from fans eager for new offerings. Pumped by this success, Target has partnered with the Dr. Squatch, the leading men's personal care brand in their stores, to create a unique holiday soap that embodies the spirit of Kris K. and the joy of the season.
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