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Radius Global Market Research Expands its Horizons with Illuminas Acquisition

In a significant strategic move, Radius Global Market Research, a renowned player in the insights and strategy space, has successfully acquired Illuminas North America. This acquisition—which was officially announced on January 7, 2025—marks a pivotal step towards enhancing Radius's ability to provide actionable insights essential for its diverse array of global clients.

Fusing Expertise for Enhanced Insights

Radius is not just any insights firm; it is a leader in linking data-driven strategies with actionable outcomes. The acquisition brings together Radius's impressive Brand Growth Navigator framework with Illuminas’s deep-rooted expertise in technology and financial services research. Illuminas has established a commendable reputation for its innovative, customized approaches to understanding consumer behavior and market dynamics, effectively bridging the gap between data and actionable intelligence.

Chip Lister, the managing director at Radius Global Market Research, commented on the strategic fit, stating, “Illuminas's proven capabilities in technology-focused research and their expertise in supporting B2B companies make them an ideal partner for Radius.” This partnership is positioned to amplify the insights Radius could offer, especially in fast-evolving sectors where both technology and innovation remain pivotal drivers of success.

A Proven Track Record

Founded in 2002, Illuminas North America is recognized as a trusted partner for industry leaders and Fortune 500 companies. The consultancy specializes in technology, financial services, and global market research, employing both qualitative and quantitative methodologies to uncover nuances that drive business growth. By integrating their specialized knowledge with the comprehensive framework provided by Radius, the two organizations are set to deliver richer, more impactful research.

Jay Shutter, Principal and CEO of Illuminas, shared his excitement about the acquisition, saying, “Our partnership with Radius will allow us to expand the reach and impact of our work. By combining our customer-focused methodologies with Radius's strategic insights framework, we'll be better equipped to deliver actionable research that empowers our clients to make confident, informed decisions.”

Extending Global Reach

With headquarters situated in Austin, Texas, and an additional office in Great Falls, Virginia, Illuminas brings local expertise that will complement Radius's global footprint. This latest acquisition follows Radius’s earlier transactions, including the acquisition of 7th Sense, and further highlights the firm’s commitment to bolstering its market presence.

Radius is known for supporting brand growth and helping clients align insights with strategic priorities to maximize return on investment (ROI). With such a rich history dating back to 1960 and a portfolio that spans technology, financial services, and consumer goods, the firm is well-equipped to leverage this acquisition to foster further growth.

Conclusion

In conclusion, the acquisition of Illuminas North America by Radius Global Market Research stands as a testament to the ever-evolving landscape of market research. By uniting their strengths, both firms are setting a new standard for actionable insights in the B2B and consumer markets. As businesses face increasing complexities and a need for innovative solutions, this partnership is sure to pave the way for optimized strategies driven by deep, data-informed understanding across sectors. For more information about the synergies between these two powerful firms, visit www.radiusinsights.com and www.us.Illuminas.com.