Town Housing's New Initiative with BeeSeikatsu
In a notable step to modernize the rental housing market, Town Housing, based in Chiyoda, Tokyo, has announced it will commence the circulation of rental housing information starting May 2025. This initiative is supported by BeeSeikatsu Co., Ltd., a prominent player in the real estate tech sector with its headquarters in Minato, Tokyo. The company is recognized for its comprehensive vertical SaaS offerings that cover various facets of real estate operations, alongside its innovative business processes as a service (BPaaS) approach. The objective is to expedite the digital transformation (DX) of the real estate sector, particularly in the context of Japan's demographic shifts.
Background of the Initiative
Japan is facing significant demographic challenges, including a declining birthrate and an aging population. From 1988 to 2018, the number of vacant homes allocation for rent or sale has roughly doubled, posing a pressing challenge for effective utilization of existing housing stock. This trend underlines the urgent need for enhancing the circulation of rental housing information to meet diverse residential needs. With the right tools and a collaborative approach to information sharing, the rental market can better fulfill prospective tenants' requirements.
Expected Outcomes of the Initiative
With the advent of the BeeSeikatsu Square, Town Housing anticipates improved operational efficiency in managing over 57,000 rental listings. The integration of this technology aims to significantly reduce calls regarding vacant units, enabling staff to concentrate on other tasks. Additionally, the platform will allow real-time tracking and analysis of property viewing activities, enhancing the decision-making process regarding rentals and improving overall customer service.
Advancing Collaboration and Precision in Operations
More broadly, this partnership seeks to improve accuracy in various branch operations and strengthen cooperation among different offices. The goal is to streamline information usage and ensure that stakeholders are able to respond quickly and effectively to market demands.
Security Measures in the Digital Age
Amidst the rapidly changing digital landscape, there is an increased focus on security measures. As businesses extend their use of cloud services to stay competitive while addressing security risks and operational costs, government entities are also emphasizing the need for robust cloud solutions. The principle of “Cloud by Default” is being promoted to leverage cloud services effectively, ensuring secure and efficient administrative services.
According to references from the Digital Agency's policies, many cloud services now offer foundational security features, with options to upgrade to more sophisticated capabilities. This strategy stands in contrast to traditional on-premise systems, allowing companies to rapidly adopt new technologies and improve their overall information security levels.
Despite the growing incidents of data breaches faced by various companies today, the emphasis on robust information security and business continuity planning (BCP) is paramount.
About BeeSeikatsu
Founded in January 2000, BeeSeikatsu is a leading real estate tech company that provides cloud solutions and platforms aimed at modernizing real estate operations. With a mission to create