ROLLS ECLIPSE: The Ultimate Folding Umbrella
ROLLS JAPAN, based in Minato, Tokyo, has announced an impressive milestone for its latest product, the ROLLS ECLIPSE folding umbrella. This innovative umbrella has reached a staggering total of 33 million yen in crowdfunding through the popular site Makuake. This is a remarkable achievement, especially considering it crossed the threshold of 10 million yen just 69 hours after its launch on July 25, 2025.
This latest addition to the ROLLS family embodies superior heat-resistant and UV-blocking properties, catering to the increasing demand for effective summer solutions. Following the success of its predecessor, ROLLS MAX, ROLLS ECLIPSE has become a hot topic in the umbrella category, attracting many eager supporters. Currently, the Makuake campaign is set to end on August 30, and with limited early bird discounts still available, customers have a unique opportunity to secure this game-changing umbrella.
Final Limited Availability for Popular Colors
The ROLLS ECLIPSE project has sparked significant interest, leading to numerous support purchases from customers. Some early-bird discounts and select colors are now sold out, while others are running low. The table below outlines the current sale conditions:
| Discount | Price (tax included) | Availability |
|---|
| ---- | ---- | ------- |
| General Sale | ¥10,890 | All colors |
| Early Bird | ¥7,880 28% OFF | Gold Brew, Sunny Breeze |
| Final Discount | ¥8,380 23% OFF | Silver Satellite, Mermaid Shell, Silk Cloud (arrival August 27) |
Limited Stock: Additional specific early-bird specials are almost gone, so check the Makuake project page for the latest updates and offers.
Users can also take advantage of exclusive coupons available on Makuake for further discounts (first 2,000 customers). Explore the project page
here for all the details.
An Overwhelming Response from Supporters
Since launching, the ROLLS ECLIPSE project has received an outpouring of support and feedback from backers. Customers are expressing their expectations for the product's unique functionality and aesthetic appeal. Here are just a few voices from supporters:
- - "I've been struggling with the heat lately, looking for ways to stay cool!"
- - "I can't wear hats comfortably, so an easy-to-use sunshade is a must for me."
- - "I love that it compacts easily and keeps me 19 degrees cooler! It’s perfect for my previous frustrations."
- - "I already own a rain-sun umbrella, but I’ve never had a cool, foldable type to match my needs."
- - "The colors are so delightful; it's a necessary item for surviving the hot summer!"
- - "The charming colors and names really lift my spirits!"
- - "I never used a sun umbrella before, but this innovative design has won me over!"
ROLLS ECLIPSE Product Features
The ROLLS ECLIPSE is offered in six stunning colors:
1.
Mermaid Shell: Mint Blue exterior / Pink interior
2.
Silk Cloud: Off White exterior / Light Beige interior
3.
Sunny Breeze: Yellow exterior / Grey Blue interior
4.
Gold Brew: Light Brown exterior / Brown interior
5.
Silver Satellite: Grey exterior / Black interior
6.
Ocean Night: Navy exterior / Navy interior
Specifications:
- - Dimensions: Outer arc length: approx. 110 cm, diameter: approx. 98 cm, height when extended: approx. 58.5 cm, stored size: approx. 25 x 4.5 cm
- - Weight: Approx. 260g
- - Materials: Frame: fiberglass, Al-Mg alloy, stainless steel; Handle: ABS resin; Fabric: high-density polyester with light-blocking coating, PET molding film, and nano super water-repellent treatment (specifically designated fabric by TORAY Group)
Manufacturer: LEGEND MARKETING Co., Ltd.
About ROLLS
The term “ROLLS” derives from its unique “roll-up” design that allows for hassle-free and compact folding without fussing over the umbrella’s creases. The flagship model, ROLLS CLASSIC, debuted in 2019 and quickly gained acclaim for its blend of style and efficiency, accumulating sales figures exceeding 300 million yen via crowdfunding. Following the notable success of ROLLS MAX, which set records within two weeks of its launch, ROLLS ECLIPSE represents the latest evolution in their product line.
LEGEND MARKETING Co., Ltd.
Based in Minato, Tokyo, LEGEND MARKETING Co., Ltd. serves as the official distributor for the ROLLS series in Japan, making significant strides to introduce innovative solutions to the local market.
For inquiries regarding this press release, please contact the ROLLS ECLIPSE PR Desk (Sion Co. Ltd.) at:
To request images or arrange interviews, feel free to reach out using the above contact details.